

But "in order to be innovative, you really need to be thinking about the consumer first," he added. He said Meta's focus was on advertisers, because digital advertising accounted for 98% of its revenue.

He said of Meta's vision for the metaverse: "I don't think their current definition will be successful."įils-Aime told Bloomberg he believed that small, innovative companies like Epic Games that were doing "really compelling" things would drive the metaverse forward. They have either acquired interesting things like Oculus and Instagram, or they've been a fast follower of people's ideas." In an interview with Bloomberg at the South by Southwest festival in Austin, Texas, on Saturday, Fils-Aime said: "Facebook itself is not an innovative company. It's the new focus of Mark Zuckerberg, who rebranded Facebook as Meta in October 2021.įils-Aime retired from the Nintendo in 2019 after 15 years at the Japanese video gaming giant. The word "metaverse" refers to a version of the internet that's accessed via immersive technologies such as virtual-reality and augmented-reality headsets. Reggie Fils-Aime, the former COO of Nintendo of America, told Bloomberg's Emily Chang that Meta had either "acquired really interesting things" or "been a fast follower of other people's ideas" – and that small, innovative companies were more likely to be the future of the metaverse.

Meta is "not an innovative company" and its vision for the metaverse probably won't succeed, a former top Nintendo executive has said.
